Olivia S. Farquharson serves as Principal, Director of Marketing at SM&W, where she leads the firm’s global marketing strategy, business development alignment, and brand evolution in support of long-term growth and market positioning.
Olivia brings nearly 20 years of experience driving strategic transformation, brand development, and enterprise-level initiatives across the AEC and professional services industries. She partners closely with firm leadership to translate vision into action, strengthen client relationships, and elevate the firm’s presence in a competitive marketplace.
She is an active leader within the marketing community and was named SMPS President of the Year (Worldwide) in 2025, following her tenure as President of SMPS New York from 2023–2024. She has also served on the Forbes Communications Council.
